viviene8swansea

The team encouraged Peterborough motorists to cycle

Major aime at cutting carbon emissions

A nationwide advice: switching to greener forms of travel could help break Britain's dependency on the car.
The idea is that many people are receptive to suggestions they could travel more greenly but simply don't know how.

Travel smart

Practical advice: reams of maps( new cycle map), timetables.
Of course simply stopping people from travelling as much would have the same effect but government acknowledges that this could damage the economy. A failur to tackle climate change itself could have economic consequences.
A new high speed rail line from London at least as far as Birmingham may be needed to improve crowded transport.

congestion charging

London to Glasgow trains are becoming increasingly crowded

Motorway widening is already going ahead. However, the priority must be to remove the bottlenecks from the network. Manchester is a front-runner to be the second congestion charging area in Britain after London. 
http://news.bbc.co.uk/1/hi/uk/7069793.stm